Flagship market report

Aesthetic Market Report: Bethesda, Maryland

Ask Paige tracks 31 aesthetic practices in Bethesda, Maryland. The average practice rates 4.9★ on Google with a median of 80 reviews. 38.7% of tracked practices offer Botox, and 38.7% list Dermal Filler.

Practices tracked
31
Avg. Google rating
4.9★
Median review count
80
Data as of September 2026, Fathom's collection engine

Top devices

Top devices by count of practices
NameCountPercentYou offer
Botox1238.7%no
BBL825.8%no
Juvederm825.8%no
Restylane825.8%no
Dysport722.6%no
Sculptra722.6%no
Forma619.4%no
Kybella619.4%no
Morpheus8619.4%no
HALO516.1%no

Top services

Top services by count of practices
NameCountPercentYou offer
Dermal Filler1238.7%no
Botox / Neurotoxin1238.7%no
Laser Hair Removal1135.5%no
Chemical Peel1032.3%no
RF Microneedling1032.3%no
Porcelain Veneers929%no
Vaginal Rejuvenation825.8%no
PRP / PRF516.1%no
Body Contouring412.9%no
Skin Tightening13.2%no

Top injectables

Top injectables by count of practices
NameCountPercentYou offer
Botox26.5%no
Juvederm13.2%no
Restylane13.2%no
Dysport13.2%no
Sculptra13.2%no

Competitive landscape

Bethesda, Maryland is an emerging aesthetic market in Maryland, compiled from proprietary intelligence gathered by Fathom's collection engine rather than national industry averages.

Practices here average 0.1 stars above the Maryland statewide average, suggesting a more competitive bar for reputation among local practices.

Botox is the most common device in the tracked practice set at 38.7% penetration, a useful reference point before committing capital to the same category.

Dermal Filler is the most listed service or injectable among Bethesda, Maryland practices, at 38.7% of the tracked set.

Every stat on this page is refreshed from the same underlying corpus described on the Data & Methodology page, so it moves as the market does rather than staying fixed to a single snapshot.

Local demand

Search-demand volume for Bethesda, Maryland isn't published on this report yet. Ask Paige's Demand Brief feature covers treatment-level demand for subscribers.

Frequently asked

How many aesthetic practices are in Bethesda, Maryland?

Ask Paige currently tracks 31 aesthetic practices in Bethesda, Maryland, compiled from proprietary intelligence gathered by Fathom's collection engine.

What's the average practice rating in Bethesda, Maryland?

The average Google rating across tracked practices in Bethesda, Maryland is 4.9★, with a median of 80 reviews per practice.

What devices are most common in Bethesda, Maryland?

The most common device among tracked practices is Botox (38.7% penetration), followed by BBL (25.8%).

Is the aesthetic market saturated in Bethesda, Maryland?

Saturation depends on the specific device or service, not just total practice count. Ask Paige's Device Intelligence and Benchmark Translator features break this down for your specific practice and category rather than a single citywide verdict.

How is this market data compiled?

This report is built from Ask Paige's proprietary practice corpus — intelligence compiled and structured by Fathom's collection engine, refreshed on a recurring cadence. See the Data & Methodology page for details.

Other Maryland markets

Full Maryland market report · How this data is compiled

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